Nine urges Albanese to force tech companies to compensate media in face of AI threat
Summary
Nine Entertainment's CEO urges Australian Prime Minister Albanese to prioritize a news media bargaining code to ensure tech companies compensate local media amid AI disruptions.
Why It Matters
The article highlights the critical intersection of media, technology, and policy in Australia. As AI continues to reshape news consumption, the proposed bargaining code aims to address the financial challenges faced by media publishers, ensuring the sustainability of journalism in a digital age. This issue is vital for maintaining a healthy democratic discourse.
Key Takeaways
- Nine's CEO emphasizes the urgent need for a news media bargaining code.
- The rise of AI and tech giants threatens traditional media revenue models.
- Proposed laws aim to balance power between tech platforms and media publishers.
- Nine has begun licensing deals for AI training, indicating a shift in media strategy.
- Delays in policy implementation could have long-term negative impacts on journalism.
Australia’s news media bargaining code ‘will have long-lasting impacts on the health of our democratic nation’, Nine’s CEO Matt Stanton says. Photograph: Dean Lewins/AAPView image in fullscreenAustralia’s news media bargaining code ‘will have long-lasting impacts on the health of our democratic nation’, Nine’s CEO Matt Stanton says. Photograph: Dean Lewins/AAPNine urges Albanese to force tech companies to compensate media in face of AI threat Long-awaited news bargaining code with Google, Meta and TikTok at risk of further delay, chief executive says Sign up for Guardian Australia’s free weekly media newsletter here The head of Nine Entertainment has called on the prime minister to prioritise a policy to force global platforms to compensate local media as artificial intelligence-fuelled big tech disrupts the revenue models of publishers around the world.Nine’s chief executive officer, Matt Stanton, said while presenting the company’s half year financial results on Tuesday that the government’s long-awaited news bargaining incentive was at risk of further delay.“This policy is not just of great importance to Nine and the journalism we so heavily invest in, it will have long-lasting impacts on the health of our democratic nation, the voices of its communities and the broader economy,” Stanton said.“We encourage the prime minister to give the news media bargaining code a higher priority status on the policy agenda than at present to ensure implementation doesn’t slip into lat...